RETAIL AND CAMPAIGN2016 - 2018
2016 - 2018
COMPANY
COCO DI MAMA
DISCIPLINES
Retail design
Signage
Illustration
Production
Campaign development
Photoshoot direction
As the sole in-house Designer, I played a key role in shaping Coco di Mama’s in-store visual experience as it expanded from 5 to 22 locations across London.
I developed and rolled out the brand’s retail graphics and signage systems across the growing estate. Including menu boards (designed to work with each store’s customer journey), window vinyls, and environmental graphics, designed to support customer navigation from street to counter, while bringing seasonal promotions and campaigns to life consistently across all locations.
I developed and rolled out the brand’s retail graphics and signage systems across the growing estate. Including menu boards (designed to work with each store’s customer journey), window vinyls, and environmental graphics, designed to support customer navigation from street to counter, while bringing seasonal promotions and campaigns to life consistently across all locations.
Pasta planner icons